Predictions 2022, what will happen with online courses? Our all-star panel looks into the post-pandemic future with their predictions for what to expect this year in the world of Online Courses
Listen to the full podcast here:
What Will Happen with Online Courses this Year?
If the last two years have taught us anything it’s the importance of relationships in every sphere of life and the maximized accessibility of digital learning. Online Education is no longer an anomaly, but the norm.
So what is in store?
Our 12 experts share their predictions as it relates to
- Consumer demand for online courses
- Marketing online courses (check out the audio from John Lee Dumas)
- and Student Experience within online courses
Consolidation. I see more creators joining forces and offering subscription access to their courses in a bundle (ala Masterclass)
Brian Dixon – Business Coach
I predict that online courses will continue to grow but as an adjacent offering to live experiences. People are longing for in-person interaction and 2022 will give us the opportunity to combine the digital and in-person world in a powerful way.
CEO, Matt Tommey Mentoring
http://www.matttommeymentoring.com/
How Will Businesses Leverage Online Learning in 2022?
Mac Prichard, Founder and CEO, Mac's List
Interactive and gamification are on the rise. The days of long, boring videos are over and the rise of personalized learning with personal interaction will be the wave of the future, People want to feel connected and have instant access to support.
Jennifer Elia, CEO Secret to Visibility Online
https://www.scalemybusinessonlinkedin.com
Beverly Walthour, BCW Business Ventures, LLC
https://www.beverlywalthour.com
Thembi Bheka, Founder-Virtual Staff On-Demand
Amanda Abella, Make Money Your Honey
https://www.persuadetoprofit.com
Katie Coates, CEO, The PR Secrets
https://instagram.com/the.katiecoates
Ryan Koral, Founder, Tell Studios
https://www.courseproductionacademy.com/gear
Shae Bynes, Founder, Kingdom Driven Entrepreneur
https://kingdomdrivenentrepreneur.com
In 2022 I think we will see the LONG sales pages go by the wayside and be replaced with short authentic videos that are less about buzz words and more about stories to connect. That's what will sell your course in 2022.
Anita Morin, FDS Creatives
Mastering the arts of communication in the sales process and of delivering an amazing experience during the program will be the success determiner for online course businesses in 2022. People are wanting to be heard, seen, acknowledged, respected and how you care about them through the process will be just as if not more important than getting them to the transformation they seek.
Katie Hornor
How will you use these predictions to uplevel your courses in 2022?
A recent small business statistic revealed that ⅔ of businesses in 2021 are failing or just breaking even. So, if your course business fits into that category, come check out my new training “How to Fix a Course That Isn’t Selling” and learn the top 3 areas to look at, evaluate and tweak to turn that around.
Get your training here: www.mycourseisntselling.com
Join us March 10-12, 2022 at Course Mastery Live virtual event to learn the formula to creating a successful course business. All the details are CourseMasteryLive.com
