If you've read my book, Faith like Flamingos, the Christian Business Guide to Walking out Your Faith in Bold Color, you know, that I gain a lot of inspiration from nature and specifically from the flamingos as God just keeps bringing up these object lessons. Today we will look at business competition in light of God's mission for you.
In chapter six, titled You're Not Extinct, I explored this whole idea that if you're still here, if you're still breathing you have a mission to complete. If you're still on this earth, if you're still listening to the sound of my voice, God still has work for you to do, or He would have taken you home.
What if the market seems saturated?
So often I hear people say, “Why would I do that? There's so many other people doing the same thing.”
Well, you do it because God created you to do it. This is the way you show up in the world. It's your sacred duty. This is your way of giving back to the world that you were put on. It is your way of impacting the economy and the ecosystem that you were put into. It is a kingdom ecosystem, but no different than the ecosystem flamingos inhabit.
In this world that we live in, this is your job. That's why you do it. Who cares if there's other people doing it? Who cares if there's six others, who cares? Even if they're 60 million others, if this is what you were created to do, you must go out and do it. Someone else out there is depending on you doing your part, so that they'll have what they need to do their part
So it's silly for you to think that your talent or your genius or your gift is not needed, just because you know of a couple other birds out there doing the same thing.
Why is competition important in business?
Entrepreneurs struggle with this whole competition thing, though. So many times, it's easy to think. There's so many other people doing this. I hear it from people all the time. Why should I do that?
“There's so many people doing what I want to do!”
Well, that's a good thing because it means you have market credibility, right? If your thing that you teach is already out there in the market, people are already selling it. People are already buying it. Then that means there is a need for it. That means that you have already validated that there is a market need for what you provide.
So instead of viewing it as competition, look at this as opportunity.
Is business a competition?
When we look at the flamingos, There are six species of flamingos in the world.There's six species still here on earth. None of them are completely extinct and it would be silly for any one of those groups to simply stop eating or stop defending their nest or stop migrating to the next place because other flamingos are doing this too.
I hope you can see the equivalents here, the similarities between the flamingos and the business illustration, right? The example sounds silly. Of course, the flamingos are not going to stop doing what they were created to do, just because there's other flamingos doing it. And yet you and I use the same excuse all the time.
This is not a competition, it is you stepping into the role God designed you to fill. The world needs your unique message. Someone, right now, is waiting to hear it.
Get the Faith Like Flamingos book https://katiehornor.com/faithlikeflamingos
And be sure to listen to episode 153 of the For Your Success Podcast!